Belmond – Interactive Sales Presentation
A global luxury travel brand, Belmond have a wide range of travel experiences to promote to a large audience.
The Project
UKSV have worked alongside Belmond on a number of multimedia and brand experiences over the past 3 years and were approached to provide creative and technical support to create an iPad friendly, interactive sales presentation that covered all of the company’s train and river cruises. The presentation needed to be flexible enough so that each individual salesperson could deliver the presentation in their own way across the globe.
Interactive Presentation
Client Updateable
Creative Design
The Presentation.
The presentation was required to show 13 bespoke train and river journeys and had to feature journey information, route maps, dining information, cabin images and unique video content for each journey in a branded framework that reflected the high quality and brand identity of the client’s services.
After a lengthy development phase, where we demonstrated a number of potential solutions to the client included an interactive pdf and a simple microsite, we finally opted to create the document in PowerPoint using Hyperlinks to allow the user to jump from section to section as they pleased to make the presentation as flexible as possible.
In total we created over 400 navigable slides that behaved much more like an interactive brochure than a conventional Presentation and allowed for us to add additional trips and more detail to sections as required. This gave the client the flexibility they required and a route to develop the presentation going forward rather than having to design something from scratch each time.
The presentations were loaded on to the clients iPad’s and rigorously tested before deployment and are now in use around the world.
Services Provided.
- Full creative support and account management
- Concept development and design services
- PowerPoint creation
- Technical support
- Content management
- Testing
- Deployment
The Client
Belmond is a worldwide collection of luxury hotels, trains and river cruises. Their iconic travel experiences are dedicated to delighting every guest. Masters of the art of hospitality, Belmond bring inspiration to every celebratory occasion and business event. Their diverse portfolio embraces some of the globe’s most thrilling destinations, offering memories to savour for years to come.